FluxConnect

Channel & Format reports.

Show suppliers how they perform across different store formats and channels.

8+ example reports

Each card previews a live report a retailer shares with a supplier through FluxConnect. Suppliers open them interactively and filter by period, persona, product and more. Figures are illustrative sample data.

Channel Mix Report

Supplier performance across hypermarket, supermarket, convenience, and online.

Live
Northfield Marketsprepared for Bru Coffee Co.Q1 2026

Coffee · all channels

PeriodChannelStore format

Largest channel

Supermarket

Fastest channel

Online

▲+21%

Channels tracked

4

Share of coffee revenue by channel

Supermarket 48%
Hypermarket 27%
Convenience 16%
Online 9%

Insight. Online is only 9% of coffee revenue but is growing more than twice as fast as stores.

Action. Improve the online coffee range and search ranking to ride the channel shift.

See it in action

Online vs. Offline Comparison

Same-SKU performance differences between physical stores and e-commerce.

Live
Northfield Marketsprepared for Lumen CareQ1 2026

Personal care · same SKUs

PeriodChannelStore format

Online basket

+38%

Online repeat rate

+12 pts

Online range gap

14 SKUs

Online metrics vs in-store

In-store = 100
138
124
Basket sizeRepeat rateAvg priceRange depth

Insight. Online shoppers buy bigger and more often, but 14 SKUs are missing from the online range.

Action. List the 14 missing SKUs online to capture the larger digital basket.

See it in action

Click & Collect Performance

How the supplier's products perform in online-order, in-store-pickup.

Live
Northfield Marketsprepared for Weald DairyQ1 2026

Chilled dairy · click & collect

PeriodChannelStore format

Orders / week

9,400

▲+38%

Chilled attach

63%

Substitution rate

8%

Click & collect orders per week

orders
W1W2W3W4W5W6W7W8

Insight. Click and collect orders rose 38% in the quarter with strong chilled-dairy attach.

Action. Cut the 8% dairy substitution rate by raising the collection-buffer stock.

See it in action

Store Format Benchmark

Supplier results in large-format vs. small-format stores.

Live
Northfield Marketsprepared for Crispa SnacksQ1 2026

Salty snacks · by store format

PeriodChannelStore format

Best format

Convenience

Weakest format

Hypermarket

Format spread

2.1x

Sales per store per week by format

Avg per store
€640
ConvenienceExpressSupermarketHypermarket

Insight. Snacks sell more than twice as well per convenience store as per hypermarket.

Action. Increase convenience-store facings and right-size the hypermarket bay.

See it in action

Store Cluster Analysis

Performance grouped by urban vs. suburban vs. rural or affluent vs. value-oriented store clusters.

Live
Northfield Marketsprepared for Vinea CellarsQ1 2026

Wine · 4 store clusters

PeriodChannelStore format

Best cluster

Affluent urban

Weakest cluster

Value rural

Clusters

4

Wine sales index by store cluster

Chain = 100
Affluent urban
156
Affluent suburban
124
Mainstream
91
Value rural
58

Insight. Wine over-indexes by 56% in affluent urban stores and under-delivers in value rural.

Action. Tier the wine range: premium-led in affluent clusters, value-led in rural.

See it in action

Franchise vs. Company-Owned Store Report

Performance differences across ownership models.

Live
Northfield Marketsprepared for Bru Coffee Co.Q1 2026

Coffee · by ownership model

PeriodChannelStore format

Company-owned index

100

Franchise index

84

Compliance gap

16%

Coffee sales index by store ownership

Company-owned
97
Company-ownedFranchise top thirdFranchise midFranchise low

Insight. Franchise stores trail company-owned outlets, mostly where planogram compliance is low.

Action. Share the coffee planogram and a simple compliance checklist with franchise partners.

See it in action

Dark Store & Rapid Delivery Report

Performance in quick-commerce and delivery-only fulfillment.

Live
Northfield Marketsprepared for Fizz RepublicQ1 2026

Soft drinks · quick commerce

PeriodChannelStore format

Rapid orders

+54%

Average basket

€19

Top SKU

Energy 250ml

Quick-commerce orders per week

orders
W1W2W3W4W5W6W7W8

Insight. Quick-commerce demand for soft drinks rose 54%, led by single-serve energy drinks.

Action. Build a focused single-serve range for dark stores instead of mirroring the shelf.

See it in action

Delivery Slot Preference Report

When shoppers order the supplier's products: time of day, day of week.

Live
Northfield Marketsprepared for Stonemill BakeryQ1 2026

Bakery · online delivery

PeriodChannelStore format

Peak slot

Sat morning

Weekday peak

Evening

Bakery attach

57%

Online bakery orders by delivery slot

orders
4,200
Wk morningWk middayWk eveningSat AMSat PMSun AM

Insight. Saturday morning is the dominant bakery delivery slot, with weekday evenings second.

Action. Guarantee full bakery availability for Saturday morning and weekday evening picks.

See it in action

Ready to share channel & format with your suppliers?

FluxConnect turns these reports into live insights your suppliers can access securely, each one enabled per supplier.